TAG Heuer Aquaracer Superdiver in raw titanium and ceramics

CLIENT
TAG HEUER

DIRECTION / DESIGN / ANIMATION
FRAME

MUSIC & SOUND DESIGN
WAA

FEATURES! Features! FEATURES!

Frame has been over the moon (and under the sea) by getting to play around with the feature rich TAG Heuer Aquaracer Superdiver. Fast paced and traversing the depth of the sea.

We explore the symbiotic relationship between raw titanium, ceramics and design as 3 core pillars of the watch.

At FRAME we direct, art direct and produce creative product-centric 3D narratives primarily for luxury brands. Our approach is deeply collaborative; we work closely with clients and team up with agencies globally to deliver top-tier visual narratives. We are located in Copenhagen, Denmark and specialize in motion design for the luxury goods segment. With 17 years in the business, we've earned the trust of prestigious brands like Balenciaga, ZEGNA, Hublot, B&B Italia, Montblanc, Zenith, TAG Heuer, Bang & Olufsen, Louis Poulsen, Tissot, Montana and many more. We'd love to chat with you about how our services can help your brand stand out. Feel free to get in touch anytime to set up a chat that works for you.