Frame teamed up with luxury watch brand Hublot to unveil the Big Bang Tourbillon

CLIENT
HUBLOT

DIRECTION / DESIGN / ANIMATION
FRAME

MUSIC & SOUND DESIGN
WAA

ONCE AGAIN FRAME HAS TEAMED UP WITH SWISS LUXURY WATCH BRAND HUBLOT TO UNVEIL THE NEW Big Bang Tourbillon WITH AUTOMATIC TOURBILLON MOVEMENT.

In search of the perfect fusion between movement and case, Hublot engineers and chemists have researched and developed a transparent material which reveals the heart of the watch, all while being robust enough to effectively protect the mechanism.

The tone of the film was designed to accentuate the unique beauty of the sapphire aesthetic whilst honouring the sophistication of the Hublot brand.

Frame is a Copenhagen based motion design studio catering primarily to the luxury products segment. We direct, art direct, design and produce creative product-centric animations films by affectionately distilling the soul and DNA of the product. We are highly collaborative, working directly with clients or partnering with agencies worldwide to provide market leading visual solutions. Our work is always; Conceptual, Minimal, Mature, Emotional, Tactile and Graphic