Zhiben luxury skincare

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CLIENT
ZHIBEN

DIRECTION / DESIGN / ANIMATION
FRAME

PRODUCTION SERVICE
FINAL FRONTIER

MUSIC & SOUND DESIGN
FACUNDO CAPECE

ZHIBEN, A GLOBAL LEADER IN luxury skincare PRODUCTS, ONCE AGAIN TEAMED UP WITH FRAME AND FINAL FRONTIER TO CREATE A FILM INTRODUCING AN EXCITING new addition TO ITS RANGE. THE DERMAL PUREFINER NIGHT CREAM PROVIDED AN OPPORTUNITY FOR THE CREATIVE TEAM TO craft a film CENTERED AROUND THE THEME OF HOLINESS, WITHOUT EXPLICIT RELIGIOUS CONNOTATIONS.

The result is an experience that transcends the ordinary, inviting the audience into a realm of serene and sublime existence. Striking a careful balance between being succinct and contemplative. Inspired by the interplay of night and day, the lighting design played a pivotal role, culminating in a "rise and shine" motif.

All whilst maintaining focus on the elegant, signature design of the Zhiben packaging as well as the purity of the product itself as liquid drops ascend and converge in a poetic fashion.